Custom-Built Lead Generation PPC Strategies
Ensure your business is getting in front of the right people at the right time. At Blue Ox Digital, we understand that capturing quality leads is a crucial component of a successful business. We develop custom strategies to help get qualified leads to your website without ballooning your digital marketing budget.
As PPC experts, we have years of experience helping our clients grow through strategic paid advertising. We specialize in Google Shopping, Google Search, Performance Max (PMax), YouTube Ads, Demand Gen campaigns, Microsoft Ads (Bing), Meta Ads (Facebook & Instagram), LinkedIn Ads and Reddit Ads. We don't just drive traffic; we focus on attracting the right prospects and tracking the leads that matter most to your business.
Some Stats From Our Past And Present Lead Generation Clients
Client 1
Increased key lead conversion actions from 3,986 in Q1 2025 to 6,501 in Q1 2026
Form fills increase 68% and phone calls increase 27% while spend only increased by 4% since partnering with Blue Ox Digital
Client 2
Client 3
Still seeing large improvements year over year after partnering with Blue Ox Digital in 2022. In 2025 they saw a 12% increase in signups for their business compared to 2024.
We go the extra mile to make sure that your ads reach the right audience at the right time. With custom tracking, analytics and lead value optimization tailored to your business, we focus on improving the quality and quantity of your leads. Take a look at our case study on one of our fastest growing clients for an in-depth look in our approach delivered higher lead volume, improved lead quality and greater efficiency!
Don’t just take our word for it. See what some of our past and present Lead Generation clients have to say about their experience with us and the success we’ve achieved together!
“Blue Ox have played a key part in our marketing strategy for over 100 annual conference around the world. They manage and optimize our paid search and remarketing campaigns for maximum performance and have been a valuable resource in growing our paid ad efforts online. Their team has been very helpful with our GA4 migration and ensuring proper tracking for Google Ad campaigns, often going above and beyond with providing resourceful information and recommendations.”
Aaron Zauderer - Worldwide Business Research
“Since partnering with Blue Ox Digital, led by founder Shaun Elley, in June (2024), we’ve seen a transformative change in our online marketing performance. Their team’s approach is nothing short of performance-driven-they analyze data meticulously, refine targeting strategies, and consistently test new angles to ensure our ads reach the right audience at the right time. Rather than relying on one-size-fits-all tactics, Blue Ox Digital dedicates itself to crafting campaigns that genuinely work, adjusting on the fly to maximize ROI and drive tangible results. We’ve watched our new patient appointments climb steadily as they’ve honed our message, scaled what works, and eliminated what doesn’t. Shaun and his team are true partners in our growth, and their commitment to delivering measurable outcomes has made a remarkable difference to both our bottom line.”
Joe MacLean - Synergy Health Partners
“I’ve worked with the Blue Ox team for years and am constantly impressed by their professionalism and custom solutions for our business. I have never once been given a “standard report” or answer - every piece of their work is customized to us. I would recommend them to any business, large or small!”
Shane Klein - Threshold Brands
Service’s Offered
Google Ads for Lead Generation
High-converting campaigns with tight keyword control.
Meta Lead Ads
Instant form fills directly within Facebook & Instagram.
LinkedIn Ads
B2B lead gen with precise job-titles and industry targeting.
Call-Only Ads & Tracking
Video campaigns that drive awareness and conversions.
Landing Page A/B Testing
Collaborate with your dev/design team or bring your own - data drives all.
Lead Scoring & Valuation
Using values and averages to predict future revenue and accurately optimize accounts.
Don’t settle for less than the best. Fill out a contact form to set up an introductory meeting to discuss how we at Blue Ox Digital can help you and your business take your lead generation to the next level.
