Our Blog

INSIGHTS ON PPC, GOAL TRACKING, & ALL THINGS DIGITAL MARKETING

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Potential Pitfalls of ROAS for Your eCommerce Store

The most common metric used in eCommerce advertising is Return on Ad Spend (ROAS), but have you ever stopped to think if this is the correct metric to evaluate your digital marketing spend. Read the Blog

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Google Product Category Tool

Quickly Find the Best Google Product Category for Your Shopping Feed. Read the Blog

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5 Stages of Dealing with a Lead Gen Client

Lead generation can be a tough business in the PPC realm. These 5 steps assure you are driving the highest quality leads for your business. Read the blog